Aylesbury's New Look Market
8:02am 11th May 2014
Aylesbury is celebrating the relaunch of the town centre market with a series of events, coinciding with the national 'Love your Local Market Fortnight' campaign.
It's designed not only to showcase a number of changes to the market: including brand new stalls, awnings and the introduction of the Tuesday Vintage and Craft Bazaar, but also celebrate the market's "Real Deal initiative".
The programme ensures markets are free of counterfeit and other illegal goods, so that consumers can shop, and legitimate dealers can trade, in safety and with confidence.
During the Love Your Local Market fortnight, a series of events will be taking place starting on Wednesday 14 May with the unveiling of the new look market stalls and the sign up to the Real Deal initiative with a cake cutting, live music and giveaways.
The new Vintage and Craft Bazaar opens on 20 May, showcasing new stallholders selling jewellery, glassware, coins and handcrafted goods. People will also be able to bring their treasured items along to be valued by antiques expert John Bly. With vintage cars, bouncy castles, donkey rides and magicians, from 14 to 28 May, Aylesbury will be celebrating its rejuvenated market in style, by providing fun for all the family.
It is not just the look and feel of the market that has undergone a major transformation. Working with the existing market traders, over the last 18 months, Aylesbury Vale District Council has introduced a number of fundamental changes to the way the market operates. These have included; updated terms and conditions for traders, the introduction of cashless payment options for existing stallholders and discount incentives for new traders. A dedicated market team now works closely with the traders, holding monthly meetings to discuss any issues and to help plan the future of the market, as well as working to raise the profile of the market with events and offers to attract new customers.
Councillor Brian Roberts, AVDC's Cabinet Member for Civic Amenities told Mix96:
"For us, it is about demonstrating our ongoing commitment to the market, not just by improving the look and feel, but also by investing in the infrastructure. The council's commitment to the market is unwavering, particularly in the current financial climate, we cannot afford to sit still - we need to ensure our market offers value for traders and consumers alike.
The investment in our market, combined with the recently revealed plans for the town centre, shows how dedicated we are to ensuring that the town continues to evolve enabling us to attract new businesses and investment to benefit traders, customers and the town as a whole."
Diana Fawcett, Aylesbury Town Centre Manager, added:
"Here in Aylesbury we have a long tradition of holding a successful town market but we don't rest on our laurels. We continually review the way our market operates and work with the current traders to ensure the market can continue to grow. It has been wonderful to see how everyone involved with the market has worked together to help implement these changes as smoothly as possible.
The Love Your Local Market Campaign has provided us with the perfect opportunity to showcase the changes we have made. We hope local residents who use the market and those who may not have visited for a while, will take the opportunity over this fortnight to visit the market and see for themselves what a bustling, vibrant and modern market their town has to offer."
MAY TIMETABLE - AYLESBURY
- Wednesday 14 May - Aylesbury Market Relaunch for Love Your Local Market
Help us celebrate the Love your Local Market campaign, with the relaunch of Aylesbury Market. We will be counting down with the Town Crier as we unveil our brand new stalls and celebrating our rejuvenated market with a cake cutting, live music, promotional sales and giveaways.
We will also be announcing our Real Deal accreditation which confirms our commitment to ensuring our market is free of counterfeit and other illegal goods, so that consumers can shop, and legitimate dealers can trade, in safety and with confidence.
- Saturday 17 May - Revved up and ready to go at Aylesbury Market
Bring your little ones to enjoy a bounce on the bouncy castle and get their faces painted in the heart of the market while you browse our revamped stalls, launched during the Love Your Local Market Fortnight. Step back in time and view a display of vintage cars in the upper High Street, supported by Chiltern Car Rally.
- Tuesday 20 May - Opening of the Vintage & Craft Bazaar
Join us as we launch the newest edition to Aylesbury Market our brand new Vintage and Craft Bazaar. Bring your mysterious antique treasures, family heirlooms and curiosities with you as TV antiques expert John Bly will be on hand, from 11am, to give free valuations and share his knowledge.
Every Tuesday our Vintage and Craft Bazaar will feature a variety of stall holders selling a range of antiques, collectables, jewellery, glassware, coins and handcrafted goods. A wonderful addition to the Aylesbury Market our bazaar provides the unique opportunity for customers to not only buy but also to have their own items valued and maybe even to sell them at the same time.
The Bazaar is delighted to welcome Chicco Di Caffe, an independent business offering Fairtrade coffee roasted in the UK and blended by them. Take a break from shopping at the bazaar and soak up the atmosphere of the ancient Market Square at the outside seating area whilst enjoying a coffee and refreshments with friends.
- Wednesday 21 May - Bargain hunt at Aylesbury Market
Visit our market and hunt out a bargain, with stalls offering a deal of the day! Launching on 21 May as part of Love Your Local Market, this will repeat every Wednesday.
- Saturday 24 May - Love Your Aylesbury Market
Come down to Market Square, Aylesbury, and show how much you love your local market.
With entertainment from the Ellesborough Silver Band, face painting, bouncy castle, free donkey rides and our loveable market rogues Del Boy and Uncle Albert, from 11am - there really is something for everyone.
- Tuesday 27 May - Farmers Market, half term special
Find fantastic local produce at Aylesbury's Farmers Market, on the last Tuesday of every month. Bring the kids along this half term for free pottery painting sessions between 10am and 2pm. There will also be table magic by Paul Megram.
Carrying on our celebrations of Love Your Local Market, pick up your free fridge magnet and bookmark when you make a purchase from our friendly local stallholders. Take the opportunity to also browse the brand new stalls at Aylesbury's exciting new shopping experience, the Vintage and Craft Bazaar, with a range of antiques, collectables and hand-crafted items.
- 14, 21 and 28 May - With bunting and promotional items being given away Winslow Market will be dressed to impress during the Love Your Local Market fortnight. On 28 May, we will be holding a special half term event with a bouncy castle and face painting.
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