Mix96 News

Bucks company launch charity ice cream

Profits from each tub will be split between NHS Charities and Teenage Cancer Trust

Published by Scarlett Bawden-Gaul at 8:05am 13th June 2020. 2-minute read.

Bucks company launch charity ice cream

A Bucks company has launched a new ice cream for charity. 

The charity ice cream is from Beechdean an ice cream company with sites in Princes Risborough and High Wycombe.

'Rainbow Ice Cream' is a soft scoop vanilla with a raspberry ripple, with multicoloured sprinkles and hundreds and thousands.

Profits from each tub sold, 50p, will be split between NHS Charities and Teenage Cancer Trust. 

There is even a message of thanks written on the tub for NHS workers.

Andrew Howard, Managing Director at Beechdean Dairies, said:

"It can take up to six months for us to launch a new product under normal circumstances, so my colleagues and the Aldi team deserve enormous credit for their tireless efforts to ensure we could get the new Rainbow Ice Cream onto shelves so swiftly. We're incredibly proud to be playing our part in supporting NHS Charities Together and Teenage Cancer Trust".

Julie Ashfield, Managing Director of Buying at Aldi UK said:

"We're really excited to be rolling out the latest offerings from Beechdean Dairies across our stores for shoppers to enjoy this summer. In particular, the new Rainbow Ice Cream will do a huge amount to benefit two worthy causes, and we're confident that it will be a hit with customers."
 
"Working with British suppliers has been key to our growth, and we've enjoyed a successful relationship with Beechdean over the last few years. We look forward to continuing working with them and helping them to grow alongside us for many more years to come." 

Email Icon

Sign up for exclusive news, competitions and offers.
Proper Local News updates from Mix96